Sunday, August 30, 2009

Troopal - An Unbias Review

Review of Troopal and EAPD Software

Ive spent a good amount of time testing this and other sofrware applications that provide auto posting to classified websites like craigslist, backpage and alike.

In my research, there are just a handful of non black hat companies out there that provide a working version with support.

I will write a review on all well and not so well known autoposters and hopefully provide my readers with some good information. I have learned a lot doing this and think it will be helpfull to other people out there...

The 3 software applications that I will be discussing will be 1) Troopal, CLAD, and CLBOTPRO. I have tested all 3 versions and will provide results in this and future blogs.

The first software application I want to introduce you to is Troopal. Troopal is the successor to Easy AD Posting Deluxe software. Currently, as a whole, the company proudly states they post over 1.5 million ads per month on craigslist! WOW... Thats a lot of posts, wouldnt you agree? Since taking over EAPD, the team at Troopal have been burning the midnight and it seems to have paid off. With the recent upgrades, troopal has made some critical changes that make the poster's job easier and more goof proof then before.

Troopal has a full support staff and is available by phone to answer questions. In fact, at one point, i spoke to a customer service rep for over 1 hours discussing techniques on how to post.. Again,, talking technques..not discussing how to get it work.

The software itself is very easy to use and navigate. It is very easy to create a campaign in seconds. If you plan to post lots and lots of ads, the system allows you to add variables to ensure you dont post the duplicate ad over and over again.

You can easily post 10 ads in as little as 13 minutes. Another great feature is that you can set up the auto campaign to post your ads in the future to automatcally post for you.

You can set up an unlimited amount of posts that you want set up daily, weekly and even hourly.

Many video tutorials are available to watch. The forum provides a great source of information for the newbie poster and also the experienced one.

By far, Troopal offers the most well rounded "working" package out there. However, there is few negatives that I have to ad..The first thing, it can be addicting to post. Dont shoot yourself in the foot when you see how easy it is to post 10,20, 30 ads in minutes. You will piss many people off and ultimately to "volunteer flag brigade" will get you and flag your ads! Now that you have this tool, its important to use it wisely.

On a scale of 1-10, I give troopal a 8/9 for inngenuity and simplicty..

Here is a link to view more information and to learn more about troopal..

http://ping.fm/wVzTu

My next blog I will write a review on the New Star on the Block, "CLAD"

Thursday, August 13, 2009

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Why so many agents fail on Craigslist

Post and Send.com
Group Organizer
Aug 10, 2009 12:17:23 PM
This post has not been rated.

I hear these 2 words alot, "Success and Fail" when I am discussing the benefits classified posting and it doesnt take long to find out why agents fail at craigslist, backpage or any other social maketing websites.

For those agents who fail at classified marketing there is ussually a minimum 4 factors that contribute to their failure. In fact, depending on what you what post, guarantees failure.

Common Failures on Craigslist:

Poor Titles
Poor Ad Copy/Flyer
Actual Time Posting the Ad
Poor Posting Habits
Frequency of Posts
I am going to cover all 5 of the above topics and provide some great tips to turn your "failures' into "success".

Poor Titles:
You can have the best offers, best services best everything, but if the title is terrible or poorly written, no one will click on it. If no one clicks on the the title all your efforts go out the window.

Unfortunately, our societys "online brain" has been programmed to think in under 140 characters or less which makes the "art of story telling" that much more important.

Make an effort to create a min of 3 compelling titles per ad that you create.

Here is 2 examples of a good title versus a bad title for the same home for sale:

Bad Title Sample:
"1987 Home with side and backyard in nice neighborhood"

Good Title Sample:
"Rarely Available Home for Sale in Desireable Neighborhood. Inviting side and backyard is ideal entertaining"

Poor Copy/Flyer
You dont need a fancy flyer to be effective. What makes an ad effective is the content and even more important, the "call to action". With no "call to action" in your advertisment you might as well not even advertise it. Consumers including home buyers need suggesting and persuasion to take take action.

When to Post your Ads?
For real estate, statiscally, before 8 am and after 6 pm is the best time frame. However, with over 8 billion page views per month on Craigslist there is no shortgage of people online looking 24/7

Poor Posting Habits:
You need to keep your posts "dynamic" and "fresh" and never "stale" or "static". With every post you should have a different title. Just like direct mail, it takes a consumer upto 6 times to see the same message before they take action. So if it takes someone to see your ad more than once, make sure it pounds the same message to them with the same call to action.

Also, do not use the same craigslist account over and over. Create more than one and rotate them daily.

Frequency:
Without doubt, the best frequency is to have the ability to post every day. Not once per week, or twice per week but every day. If you dont, you will get lost in the abyss of the thousands of posts daily on craigslist.

These tips are for realtors who want to bulk post on craigslist and not for the casual poster. These tips and techniques are tried and tested and have proven to work.

More tips to follow. I hope this information helps those who are in need of assistance and have no where to turn

For more information visit www.postandsend.com

Sunday, August 9, 2009

Testing Ping.fm.. Lots of promise with this new Web2.0 Innovation www.postandsend.com